Category: Uncategorized
Overview of AURAK’s TEDx Launch The American University of Ras Al Khaimah (AURAK) recently opened its doors to the global conversation on artificial intelligence and sustainability with the inaugural TEDx event, “Impact Matters—Voices for a New Era.” The event, held in the heart of Ras Al Khaimah, brought together industry leaders, academics, and innovators to discuss how […]
The American University of Ras Al Khaimah (AURAK) recently hosted its 12th Global Day, a vibrant celebration that highlighted the cultures of 35 countries. The event, held on February 21, 2025, showcased music, dance, fashion, food, and traditional artifacts, underscoring AURAK’s commitment to fostering an inclusive, globally minded campus community. Why Global Day Matters for […]
Overview of the 2025 AURAK Career Week The American University of Ras Al Khaimah (AURAK) recently hosted its annual Career Week, a three‑day event that brought together students, alumni, and 32 industry partners from across the UAE and beyond. The fair covered resume writing, interview techniques, personal branding, and panel discussions on future trends in […]
Why Psychology Is a Top‑Demand Career in the UAE The mental‑health landscape in the United Arab Emirates has expanded dramatically over the past decade. According to Global Career Counsellor, psychologists, therapists and counsellors rank among the world’s top ten high‑demand professions. Rising awareness of mental well‑being, coupled with a growing population of expatriates and a […]
LLMs: A New Engine for Startup Growth Large Language Models (LLMs) such as GPT‑4 and Claude are no longer niche research tools; they are becoming core components of the startup toolkit. A recent study from the American University of Ras Al Khaimah (AURAK) demonstrates how LLMs can shorten product cycles, automate routine tasks, and unlock […]
Key Findings of the Pavement Life‑Cycle Assessment The recent life‑cycle assessment (LCA) conducted by researchers at the American University of Ras Al Khaimah (AURAK) and Liwa College of Technology examined an 8‑kilometre stretch of Al‑Ittihad Taween Road, which links the E‑11 and E‑311 highways in Ras Al Khaimah. The study compared the conventional pavement design—using […]
In a strategic move to align its curriculum with the rapidly expanding robotics and automation sectors, the American University of Ras Al Khaimah (AURAK) has expanded its Bachelor of Science in Electrical and Electronics Engineering. The new Robotics concentration equips students with the skills needed to thrive in a future where automation is integral to […]
Business leaders, entrepreneurs, and students alike must keep pace with the rapid changes reshaping the global economy. The American University of Ras Al Khaimah (AURAK) has identified ten key trends that are redefining commerce, technology, and the workplace. Understanding these forces is essential for anyone looking to thrive in the UAE and beyond. 1. Artificial […]
Why Energy Efficiency Skills Are In Demand in the UAE The United Arab Emirates is rapidly expanding its focus on sustainable development. With the COP28 pledge to double the rate of energy‑efficiency improvements by 2030, professionals who can design, implement, and manage energy‑saving solutions are becoming essential across industry, government, and the private sector. The […]
Why a Bachelor of Mass Communication Matters in Today’s Media Landscape The rise of social media, the spread of misinformation, and the demand for authentic storytelling have reshaped the way information is produced and consumed. In this environment, a solid academic foundation in mass communication equips graduates with the skills to create credible content, navigate […]
